Enhance digital visibility without compromising the user experience.
France Pare-Brise entrusted Netsive Agency with the overhaul of its digital identity, thus redefining its online image with a decidedly modern visual signature and an optimized user interface. The goal is to support the dynamism of a network of over 600 centers across France.
Client:
France Pare-Brise,
Filiale de Saint-Gobain
Sector:
Automotive
Services:
Consulting & Strategy
Branding
Digital Identity
Data Analysis
Strategy Audit
Analysis of existing tools for an optimized customer experience
Since 1993, France Pare-Brise has established itself as a trusted leader in windshield repair and replacement. With a network of over 600 centers across France, this iconic brand guarantees fast and reliable services, meeting the needs of motorists.
To support this reputation, Netsive undertook in-depth audits and analyses of key tools such as the booking funnel and store locator. The aim was to simplify the customer journey, make the use of these tools more intuitive and increase conversion rates. The agency also made strategic recommendations for a new editorial line to improve the brand’s online presence, both on the website and on social media.
Branding
A new Look and Feel for a dynamic brand
To modernize the image of France Pare-Brise, Netsive designed an innovative digital signature, including a graphic charter and custom prototypes. This new visual identity incorporates contemporary graphic elements that highlight the brand’s dynamism while distinguishing it from its competitors. The new digital branding enables France Pare-Brise to look towards the future while consolidating its position as a leader in the automotive glazing market.
UI/UX: Optimized interfaces for a more intuitive user experience
Netsive completely redefined the user interface (UI) and user experience (UX) of the France Pare-Brise website by creating a smoother and more intuitive navigation. The site’s hierarchy and structure have been redesigned to enhance content clarity and facilitate appointment scheduling. With simplified navigation between sections and an optimized customer journey, the new France Pare-Brise website is designed to inform, convert, and provide a seamless experience for users.
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Case study
Voyages De Luxe
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